THE EXTINCTION CODE
The biology-powered business book that uses 3.8 billion years of evolution to solve your transformation crisis.
Built to Last. Programmed to Die.
As volatility increases, S&P 500 giants succumb to restructuring, decline, and bankruptcy. What many have in common: a failure to adapt.
Inside the Book
When Apex Industries—a $2.1 billion global company—is ambushed by a fast-adapting AI-native rival, its leaders must unlearn everything they thought they knew about strategy.
Powered by Evolution
3.8 billion years of natural selection translated into an operating system for business transformation.
Lessons from Nature
From slime mold that outsmarts strategy teams to jellyfish that regenerate from crisis.
Solutions for Leaders
Each chapter translates biological principles into tools leaders can apply immediately.
Biology-Powered Business Transformation
The Extinction Code reveals nature’s blueprint for adaptation and survival.
Six adaptive capabilities distilled into a living system—built to sense threats before others, reshape under pressure, and evolve ahead of disruption.
SENSE
Perceptual Intelligence
Shape
Morphological Intelligence
CHOOSE
Executional Intelligence
Sync
Collaborative Intelligence
Renew
Regenerative Intelligence
Bond
Relational Intelligence
How the Book Unfolds
Executives get page-turning transformation stakes. Scientists get evolutionary rigor. Practitioners get tools that work on Monday.
PART I – THE EXTINCTION CRISIS
Why market leaders collapse—and the six hidden warning signs your company may already show.
PART II – THE BIOLOGICAL INTELLIGENCE REVOLUTION
How nature’s survival strategies translate into deployable business tools for your business.
PART III – THE LIVING ORGANIZATION
How to build an organization that thrives on change—with systems designed to adapt under pressure.
For Leaders Facing Disruption
With 70% of transformations failing across cultures and industries, leaders need
a system that works anywhere. Biology provides that universal code.
CEOs & Transformation Leaders
Build organizations that adapt continuously and become unbreakable in the face of disruption.
Consultants & Change Agents
Equip clients with a pioneering system that outperforms traditional change management.
Academics & Innovation Leaders
Bridge theory and practice with strategies that are classroom-ready and grounded in real-world practice.
The biological lens on business strategy is groundbreaking—at once visionary and practical. Daniel’s framework solves what traditional transformation approaches cannot. The next competitive advantage isn’t artificial—it’s biological.
Stefan Hölzl
Partner, The Alternative Board
Species Either Evolve or Go Extinct.
This book is written for the survivors.
